Author: mFilterIt

mFilterIt is an AdTech & MarTech pioneer founded in 2015, that helps navigate the complexities of the digital landscape building trust and transparency with ad traffic validation, and ad fraud detection across apps, web, social media, and other video streaming platforms. mFilterIt also ensures brand safety with secure ad placements, identifies brand infringement, and comprehensively monitors risks effectively across industry segments such as BFSI and Telcos.

In today’s digital world, email management and data migration are crucial tasks for individuals and businesses alike. Microsoft Outlook stores its emails, contacts, calendars, and other data in PST (Personal Storage Table) files. However, there are many situations where users need to convert PST files into more accessible and widely compatible formats such as CSV (Comma Separated Values), particularly for contact management and data analysis purposes. This blog explores the importance of converting PST to CSV and why the Mydigisoft PST Converter Tool stands out as an efficient, secure, and user-friendly solution for seamless PST conversion. Why Convert PST to…

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In today’s digital age, managing email data efficiently is crucial for both personal and professional users. Emails often contain important information, including text, images, and attachments, that may need to be stored, shared, or archived in formats beyond the standard email clients. Among various email file formats, EML files are commonly used to store individual email messages. However, there are scenarios where users might want to convert these EML files into image formats like PNG for easy viewing, sharing, or inclusion in presentations and documents. This blog explores the process of converting EML files to PNG format, highlighting the benefits…

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Offline Storage Table (OST) files are widely used by Microsoft Outlook to store mailbox data locally. However, these OST files are proprietary and can only be accessed through Outlook, which presents a challenge when users want to switch or use other email clients like Mozilla Thunderbird. Thunderbird, a popular open-source email client, does not support OST files natively. Therefore, migrating OST to Thunderbird requires converting OST files into a format compatible with Thunderbird, such as PST or MBOX. In this blog, we will explore the process of migrating OST files to Thunderbird, focusing on the use of the MyDigiSoft OST…

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When every click costs, every fake click hurts. Every click on a digital ad is meant to be a step toward an action or a conversion. But what if there is no real action? What if the significant number of clicks visible on your dashboard are fake, generated by bots, click farms, or even malicious affiliates/competitors? Click fraud in 2025 is more sophisticated than ever, definitely not easy to detect or filter if you are still depending on basic checks offered by ad platforms. As brands double down on digital advertising across Google, Meta, programmatic platforms, and affiliate networks, they’re…

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