Black Friday is one of the most awaited event around the globel. The day is celebrated on following day after Thanksgiving. With each year passing by, the event has grown considerably. The event is no longer celebrated only in UK but has managed to spread its roots in other parts of world. The day marks the beginning of shopping season where shoppers jostle their way to reach at the doorstep of the stores. Not only this, the participating stores unveil incredible deals on their products and run attractive offers through out the weekend. This is suffice to entice the shoppers and to amass them at their stores.at their stores. So, Are you all set to experience the journey of appealing offers and rainy discount, this Black Friday 2019? Get a kick start and hope to have a beautiful ride during Black Friday 2019.
History of Black Friday
Indeed, you would be wondering about what lead to the celebration of Black Friday? Lets get familiar with the history of Black Friday.
Back in 19th Century, two walstreet financers James Fish and Jay Gould conspired together to take over the gold market. To bring their thoughts into action, both of them purchased the total gold that consequently skyrocketted the price of gold. But somehow, their consipiracy lacked proper planning and instead of boom, a financial crisis followed in the US gold market exchange. Thus, to indicate financial crisis, Black Friday was first used.
Another myth that is often associated with the celebration of Black Friday is that, prior to the computers, the stores manually update their accounts. Through out the year, the stores used to run in the losses and to highlight the loses incurred during the year, they used “Red ink”. During the Thanksgiving day, when the stores drop down the prices of their products, there was a boom in the sales and ultimately, put them in position to earn profit. To highlight the profits, the stores used “Black Ink”. It was, then,came to known as Black Friday.
When is Black Friday 2019?
Black Friday falls on the following day after Thanksgiving. Black Friday 2019 will fall on 29th November. So, get ready to some shome excitement for the approaching event.
Growth of Black Friday
Each year passing by, the event has seen a substantial growth. It is not just limited to specific region rather it is now celebrated across the world. Earlier, people used to take it down to the streets. Flouting traffic rules and traffic jam were common sight seeing. Some of them even got to injure themselves while shoving their way among the restless crowd. Now, with the development of mobile and online purchasing, shoppers have shifted from their propensity for in-store shopping to online shopping. Most of the purchases are done using online mode of shopping and among all the devices, online shopping from mobile has been dominating, followed by laptops and tablets.
Talking about the revenue generation, with the huge participation of shoppers, revenue has been significantly rising. Each year passing by, online revenue generation has been streching the difference with offline revenue. This year will be no such exception and you will observe how the great competition between stores and participation of shoppers can astute the situation.
