What is a multiposting tool? As its name implies, this is a tool, application, software, or service that can post content, ads, jobs, videos, or any other file on multiple platforms at the same time. Instead of having to post the same content manually on different platforms, you can do it once with a single click or a few clicks with this tool.
As a business owner, you’ll have to hire talents now and then. Therefore, it is necessary to post your job ads on multiple job boards to reach a wider audience. You also need to post jobs on social media since 84% of businesses in the US now use social media for hiring. Posting the same job ad on more than 20 job boards can be a herculean task. Receiving applications from all the job boards further complicates the exercise.
This is where job posting software comes in. With such a tool, you’ll be able to post the job ad on all the job boards with a single click. Moreover, the tool will effectively track all the applications received from various platforms. Awesome, right? Now that you know what a multiposting tool is, let’s discuss the benefits of the tool to small business hiring.
Advantages of Job Board Software to Business Hiring
1. It Requires a Single Login
Nearly all job boards mandate users to create an account and log in before they can post job ads. Hence, for you to be able to post job ads on more than 200 job boards or other platforms, you’ll have to create more than 200 accounts, and you’ll also have to log in to each of the websites one after the other.
It can even get more cumbersome and stressful. Remember, these platforms may have varying password requirements. So, you may also have to keep track of your numerous passwords. In contrast, a multiposting tool or service allows you to use a single login. Post your vacancy once, and the tool will replicate it on the other sites. This saves you so much time and effort.
2. All Applications are Centralized
Different platforms operate differently. While some job boards allow you to instruct applicants to send emails, others will have your applicants fill out the job application form on their websites. And this is exactly where the problem lies. You’ll have to get applications from several platforms. Managing a large volume of applications is undoubtedly challenging, particularly when they originate from different job boards.
This is another area where a multiposting tool revolutionizes the game for small businesses. The tool centralizes all the applications and delivers them to you through only one medium regardless of what platform each of them came from. Of course, this makes it easier for you to respond to the applications.
3. Some Tools Give Wider and Deeper Insights
For business managers and HR executives, it is essential to review numerous job boards, including their associated costs and operational processes. This will help you select the ones that fit your business hiring the most. So, should you go ahead and review hundreds of job boards one after the other? Hell no! Some multiposting tools have you covered already.
Many tools have a built-in feature that will give you a broad overview of numerous job boards all on a single platform. This feature makes it easier and faster for you to select the most suitable platforms for your recruitment exercise. Additionally, you might need to create a presentation for your company’s management team, highlighting your preferred job board choices and explaining the reasons behind your selections. Having an overview of all the job boards together on a single page will make the journey very smooth.
4. Good Job Posting Tools Can Track the performance of Ads
Some job boards are more effective than others. Some platforms will get your job posts more views than others. There are posting tools that will post your job ads on over 2,000 reputable job boards. Such a tool will make ad posting super easy.
After posting vacancies, you also need to track the performance of certain metrics of every ad. Conventionally, you may have to log into each of the job boards to keep track of the performances of your ads. Of course, it could be difficult and stressful. Furthermore, according to recent statistics, every corporate job opening will attract over 250 applications. Now, a job posting tool can greatly simplify recruitment tracking for you.
The tool consolidates the metrics into a single report, which you will receive periodically That way, you’ll know the platforms that are giving your posts the most publicity. Consequently, you can allocate a significant portion of your resources to those platforms. At the same time, you may also want to scrap non-performing job platforms.
5. Talk about Post Scheduling
Are you constantly hiring and periodically sending out job posts? You can now delegate the tasks to your multiposting job distribution software. By creating one-time settings, you can have your job openings sent out to numerous platforms every week, every month, once a quarter, or how often you want it done. The best part is that you can set it up with only a few clicks.
6. You Can Tailor Your Tool
This is the highlight of it all. Some multiposting tools allow users to customize the features to suit their business recruitments. For instance, you may want to deactivate all your job ads after completing the hiring process. You can easily do that with a multiposting tool. Also, you can program your tool to temporarily suspend your ads after receiving a certain number of applications.
Furthermore, you can also set other parameters for your tool. For instance, you could also delete applications with fewer than three years of experience. You can tailor the tool to suit the requirements of the advertised vacant positions.
7. You Could Enjoy Better Rates
Owners of multiposting tools often collaborate with top job boards in the UK to obtain preferential rates that are passed on to tool users. Here’s a little illustration to explain this point better.
You may need to pay a certain amount for every five job post slots on a particular job board. And going through certain multiposting tools could allow you to pay the same amount for eight or more job post slots instead of five. In some cases, you may receive the same number of slots at a reduced fee.
Conclusion
To conclude, here’s a concise list of the benefits a multiposting tool offers for your business hiring needs. It simplifies the process by requiring only a single login to post ads on multiple platforms. Also, it centralizes all applications into a single page and gives the necessary metrics. Furthermore, scheduling of job posts and customization are other reasons to consider using the tool.
