For anyone who is aware of what Ecommerce business means, the first thing that the person gets to know is that Shopify is the juggernaut of all online shopping platforms. It has been so for a while and will continue to be so in the near future. Shopify development companies in India are blossoming each day as the allure of online business is spreading. But as the saying goes “Nobody is perfect” and Shopify is no different to that norm. The platform provides all the necessary features to make your website look appealing but has a few lingering issues that sometimes make it not-so-attractive.
What makes Shopify good and what makes it not-so-attractive (still good though), let’s a look.
So here’s list of all major pros and cons with Shopify in Ecommerce terms.
# PROS:-
- Simple and fast: What made Shopify stand out since the beginning was the huge collection of templates and customization tools. They enable you to form your website as per your business needs. Merchandising, product placement, product promotion, goods display is all quite simple and fast. Hence, you can set up your website with a few clicks, and that too without an in depth knowledge of coding.
- Secure: The biggest perk of being the largest of your kind is that you have the capability of setting up wide network of service support outlets. Now that is exactly what Shopify has offered from the very start. It is undoubtedly the fastest software when it comes to solving customer issues 24*7 and instigating quick backup plans. A huge staff naturally means any query here takes lesser time to be resolved.
- Ideal for business expansion: Shopify is open source, supports the transactions with a lot of currencies and handles many different languages. So if you want to take your business to a next level, Shopify has you covered. It handles all the mishaps itself and so you only have to focus on the type of products that you want to sell and how to grow.
- SEO friendly: The various SEO friendly features that Shopify has is a testament to it’s genius. So no matter the size of your company, there is always a way for you to make your products rank higher. That way, more and more eyes are laid on your products.
- Mobile application: A recent study revealed that about 55% of people use mobiles and tablets for online shopping. Therefore, Shopify came up with a host of apps that had inbuilt mobile shopping carts. These apps assist the businesses in boosting their online presence among the modern day community.
- Ideal for marketing: A number of plugins, templates, custom title tags, customised banners and a bunch of add on tools are provided. They make your website look unique and very attractive to the viewers. You can add your personal touch as to how your product is presented and how attractive can it all look. Every design will be in your hands and the possibilities are endless.
# CONS:-
- Cost:: With so many striking features that Shopify has to offer, It’s given that what’s nice won’t be coming for free. There is a monthly fee that could be anywhere from $29 a month to about $299 depending on the scale of products that you want to sell. Add-on features like some templates and themes are also paid for. All these factors can be troubling for very small scale businesses or start ups. They don’t have the means to compete with the big guns in that regard.
- Locking feature: With some Ecommerce platforms like Opencart or Woocommerce, you are able to migrate from one place to another seamlessly. You can also take your goods to another platform of your choice and sell them there. That isn’t the case with Shopify as all your goods are stored in the form of CVS file. Simply put, exporting your goods from on platform to another is going to be difficult here.
Conclusion: Looking at both sides of the spectrum, it’s undebatable that Shopify is a potent means of boosting your business, especially for a medium/large scale business looking for further expansion. Shopify has an answer to all your business related needs.
Future Profilez is a well established and renowned web development company in India that helps businesses with customising their E-commerce software as per their business needs. The services provided by Future Profilez are secure, reliable, cost-effective and scalable.
