Now world has become the technology era and it is bringing change gradually all over the world. Technology invented many helpful innovations for the humanity but mobile phone has become the main reason of development in different sectors.

Before use of mobile technology

Before the mobile phone technology, there were many hurdles which came in the path of peoples such as communication was a major issue as well as business field were slamming without mobile technology. Businesses didn’t have access to their customers directly. Also, in agriculture sector despondency factors were involved like local farmers can’t able to approach the international markets. Although, healthcare industry had thumped because the lack of proper treatment and equipment.

Smart phone users

According to the international telecommunication union near about, 6.8 billion people are using smart phones as well as world total population is 7.2 billion. Communication is a first priority of peoples and mobile technology playing a key role in connecting the people with each other. Where mobile technology changed the aspects of every industry, also business strategy and rules have changed because of it.

Event value for businesses

Events are the powerful and popular marketing tool which became the major source of earning for businesses. Companies organizing events for different purposes such as increasing business sales and services also enhancing the relationship with customers through it. Companies which located in USA and UK, generated more than $400 billions of dollars from their events. Successful event became the eminent element in every business strategy, even business existence depends on it. Successful event leads your business beyond the limits of success and flop event can dig your business deep down.

Role of technology devices

For the successful event attendee engagement with organizer is a key part. There are numerous ways through them event organizer able to enhance the attendees interaction with them. For attendee engagement technology devices such as iPad, tablet, mobile technology plays an eminent role. Therefore, international organizations ensure that the availability of iPads in their events for every contender. Most of businesses preferred to hire iPad from iPad hire companies rather than buy and increase the chances of audience interaction with them.  

Here is the list of technology tools which enhance the attendee’s interaction:

• Social media marketing
• Event app

Social media marketing

World is now became a global village because of Technology. At least, 4 billion peoples connected with each other through online. Sharing information, ideas, knowledge is now ease compare than past. As we already discussed peoples want interaction with each other. For this purpose social media is famous platform which gives the opportunity to the guests to better communication. With the help of social media marketing audience share their information, knowledge with others and event organizers. Facebook, Twitter, Instagram, YouTube incentivize the attendant engagement. Facebook feature live streaming could be useful for event live streaming, through it participant will see their activities live in event. Start the Twitter hashtag for better interconnection with attendees. Social media gives the prosperous results to event organizers.  In short, attendee’s engagement accompanying with effective social media techniques and plans and integration of social media in event becomes the reason of enormous profit for businesses. But as we deliberate earlier for social media use tablet, iPad and mobile or other related electronic devices are very necessary, the small businesses which can’t afford it in their events, as an alternative option they can take the tablet on rent from tablet rental companies London at a very cheap rates and use it for accomplishing their targets and goals from events      

Event App

Event app also mulled the attendee’s engagement. Event experts and professionals acknowledge that the value of event has immense. Through the app attendees becomes able to see the session details, convenient way of event registration, experts and professionals information etc.    

Therefore, the value of mobile technology in event is gigantic and with the help of it businesses able to accomplish their targets and goals.