An entrepreneur will do everything to survive in the industry. A lot of companies are now incorporating various digital marketing strategies. Therefore, you have to find a way on how you can do better than your competitors. Most of them are hiring IT experts because they need a website to promote their products and services. In fact, they are right because most of your target viewers are browsing different items to buy over the Internet. Doing such transactions online are the latest trend today, so everybody is doing the same thing.
Since you are also aiming to earn clients and customers over the Internet, you should start practicing various digital marketing strategies as well. What you need to do now is, to use applications like Facebook Messenger, where you can integrate a chatbot and Manychats services. Well, using such tools to help you grow your business is what you really need right now. In my opinion, if this is not an effective digital marketing technique and will not actually benefit you or your company, then your competitors will surely not make an effort to incorporate it, right?
You should know that business owners and managers are willing to invest in hiring experts, who can assist them in using various applications. Using smart technology benefits your company in many ways. This includes customer service because they can respond to the issues and concerns of the target viewers. Aside from that, this can also collect data and manage marketing stuff as well by automatically sending emails, text and voice messages. All these things are possible with the ManyChat, that’s why it is important for you to know its features.
ManyChat
This is a program that provides services, allowing you to set up a chatbot for messaging applications like Facebook Messenger. Through this, you will be able to maximize its purpose, which perfectly suits the customer care and marketing as well. An expert may even set it up in just 2 minutes without expertise in writing codes. Indeed, it is a tool that you may use as a digital marketing strategy.
It is usually integrated into Facebook Messenger because most of the target viewers are using this social media app both in pc and mobile. This channel is an ideal way that can open you an opportunity for the whole world. If you are going to promote your products and services, there is a higher chance of being viewed here compared to an email, where most ads are directly sent to the spam messages. With these advantages mentioned, areManyChatand bots really the best tools for your business (read here)?
Facebook Integration
Basically, you must have a Facebook account for your business. I supposed you have because most organizations or establishments have started using it in promoting and disseminating information, products, and various services. This platform would be very simple for your target viewers because they are already familiar with it. Who does not know how to use Facebook nowadays, anyway?
However, using this for the very first time might be very confusing. That’s we have experts who can help you with the setup, so all you have to do is to hire one. Anyway, this expert will be guiding you on how to integrate this system into the customer relationship management or CRM.
Free for Basic Functions
If you only need the basic features of the program, then you can surely enjoy it for free. Of course, this tier is limited. Therefore, you will have to go for the pro or premium when more features are needed. Anyway, this is the usual setting when it comes to free apps or systems. The free ones are usually the basic functions and we usually pay for the extra ones.
With the paid functions, you will surely have the best experience in using the system. You can maximize the features and apply this tool to achieve your goal. By the way, with pro packages, all the limited functions will be opened. If this subscription will expire, then you better enjoy it while it is still available.
Message Options
The platform would be very helpful when it comes to messaging. There are standard messages that can be used – picture or text messages. It works like sending a picture or a text message to a Facebook friend. You may also make cards, which is a combination of text and photo. After collecting cards, you may assign the bot to send it to the users or viewers.
Like what messaging apps can do, you can also attach and send files. This would be very helpful to customers, who needs tutorials or a copy of the menu. These stuffs can be used as a marketing campaign, which means that using this automated system makes your messaging versatile.
Tools
It is designed with growth tools that would be necessary for your business. It includes comments, ads, analytics and metrics, such as impressions, opt-ins and conversion rates. However, most tools are only available on pro tier.
Well, it is true that bots are intelligent, but sometimes, they may not be able to answer a customer’s concern. Luckily, we have the Live Chat, which is a feature where any query that a machine cannot reply will directly streamline through this feature.
Actually, this Live Chat is very helpful because you can view the questions with the answers. From here, you may get a valuable information. If your query is still unanswered, then you will just have to connect with the customer care at the most convenient time. By the way, check on https://manychat.com/blog/how-to-use-manychat-live-chat/ for further reading on the uses of the Manychat’s Live Chat.
UI or User Interface
The US is very simple and icons are clear and bold. Simple, yet versatile because you will be able to use the builder for your chat flow. Of course, the bot will use this to interact with the viewers. With its flexible flow builder, you can understand it right away. Therefore, using it is not really a waste of time and effort.