SEO is the most potent component of the web, and by hook or by crook, your website should be optimized to the max so that it can come in the search pages or rankings.
Now we have to be careful here because we are meddling with the Google Algorithm. There is nothing sudden like that, and it inevitably changes its waves like a tide meets the ocean. When you are talking about ranking your site, then it is never a one day’s job for you.
You have to take care of the content of your website, which comes to the first part and then later take care of both the on and off-page SEO.
Marketers, this way can feel extremely confused and concerned about making your website rank higher in the market. It seems like they have to wait for an eternity so that their site can be ranked higher to the top indexes and Google search but sometimes all the efforts that you put in, can go to vain. And trust me, nothing is worse than that.
How the Google algorithm does works?
Well, each and every algorithm which is present in Google helps to break up the tweak of the search results. This way, you can analyze the position of your website on Google and how it is ranked. But if you want to leave out the hard work, then there are free SEO tools on the internet which will do the same for you.
You need to provide the URL of your site and then perform the analytics and search on it. It will show the ranking of your website and how good it is performing in front of the clients as well. This will ease your work, and on the way, this is a fantastic way to improve your points if your website is failing.
Top SEO Tools which helps you to check your rankings
Here are the top SEO Tools which can help you to check your website rankings.
1. Google Search Console
If you want a free site on the internet which will help you to analyze the ranking of your website, then Google Webmaster Tool is the one for you to use. This tool helps you to check the on and the Off-Page SEO as well.
It is a novice-friendly site where helps you with your Google analytics and comes right to the point for you. If your site has a poor SEO performance, then this tool can improve your website to rank better by modifying the sections where it can be done. This tool helps you highlight the weak factors.
2. SEMRush
Worried with your website ranking away too much? Well, don’t worry anymore because SEMRush actively helps you to analyze the ranking your site and fixes the low points also.
Experts love to use this tool since it helps them to find out the website ranking, and there are options which can help you to change them as well. One of the most popular features of this site is the Domain vs. Domain idea where you can compare your domain to a popular one and check to see what you are missing out.
Even in it’s free version you can add one project and check few of it’s rankings, the paid version is like a god mode, checking rankings is not the only thing you can accomplish, there’s so much more.
3. MOZ
One of the best SEO analyzers in the market, MOZ is the king of SEO analyzing. This tool helps you with a lot of things. Firstly, it focuses on the content of your site and checks to see whether it is optimized or not.
It helps to increase your Google ranking scores as well if your website is stuck to the bottom. Plus there is an add-on which you can practically install and use it for the next time you want to customize your site. MOZ helps you to come with the specific SEO solutions which are trending in the market and how your website can flourish in the ranking sector as well.
4. Ubersuggest
Ubersuggest is a very useful SEO tool by Neil Patel and it’s Free!!
Using this tool you can check top rankings pages of any website (including yours) additionally you can also find the backlinks to the top ranking pages which gives you a broad idea of the amount of link building you are gonna have to undertake.
5. SpyFu
Another freemium SEO tool in the market, SpyFu is a good one to use. Now there lies a doubt here. If you are using the free version of this tool, then you are only limited to a number of features here. But if you use the premium feature, then you can do a lot to your website to what you can imagine.
This might have paid features, but the free ones are enough to top your website into the SEO rankings. This site helps you to compare your site with the other competitors in the market to help you realize what they are doing right and where you can go wrong.
All these free SEO tools to increase your website ranking are fantastic. They help you to find the best opportunities so that you can work better and improve the site ranking as well. So the one you will choose lies entirely on what works better for you. But if you take my personal opinion, then MOZ is the best SEO analyzer and website ranker out there.